Unacademy
Competitive-exam and skills learning
The Four Mismatches · Unacademy
System-native
Assessed for an Indian competitive-exam student (its home market).
- CurriculumPass
Built for UPSC, JEE, NEET, GATE and more — the exams Indian students actually sit.
- LanguagePass
English and Hindi.
- PricePass
Freemium with subscription tiers priced for the Indian market.
- InfrastructurePass
Mobile-first for Indian smartphones.
System-native to India's competitive exams; the choice against Physics Wallah is format and breadth, not fit.
addestra.com · The Four Mismatches Test. A single fail means it was built for a different system.
Independence: Addestra builds learning products too (MathsTutor, TinkerWell). We never review or score our own, and no tool pays to be listed or to rank higher — how we assess fit.
What it does
What the AI actually does — 'UNA', an in-app AI mentor, answers doubts step-by-step, generates class summaries and surfaces key video timestamps.
Why it was built — Turned individual star educators into a scalable live-class marketplace across competitive-exam categories.
Who built it
- Company
- Sorting Hat Technologies Pvt Ltd
- Founders
- Gaurav Munjal · Hemesh Singh · Roman Saini
- HQ / origin
- Bengaluru, India
- Founded
- 2015
- Model
- B2C
- Exam systems
- UPSC · JEE · NEET · GATE · ESE
- Languages
- English · Hindi
- Pricing
- Freemium; Unacademy Plus / Iconic subscriptions (India-priced)
We record durable facts only — no funding-raised or user-count figures. Unverified fields are marked [TBD] rather than guessed.
The fit assessment
The scorecard above scores Unacademy on the four axes on which exported EdTech fails to fit a local system — assessed for an Indian competitive-exam student (its home market). The verdict: System-native to India's competitive exams; the choice against Physics Wallah is format and breadth, not fit. For the full framework, see the Four Mismatches Test.
Where it sits
Unacademy is on the EdTech AI 100 map, in exam prep & regional platforms, built in India.